Avon Products Inc (NYSE: AVP) - high risk and more likely short.

The median price of Avon for the period between Sun, Jul 12, 2015 and Tue, Aug 11, 2015 is 5.79

Avon Products Inc has a volatility of 2.65 and is 4.42 times more volatile than NYSE. 26% of all equities and portfolios are less risky than Avon.

Based on normal probability distribution, the odds of Avon to move over $ 8.23  or more in 30 days from now is near 1%. Probability of Avon Products price to stay between its current price of $ 6.58  and $ 8.23  at the end of the 30-day period is about 1.49%. Most likely imminent movement is again perpetually short, though some institutional investors before the month started purchasing of solid volumes AVP.

Considering 30-days investment horizon, the stock has beta coefficient of 2.0452 . This suggests as the benchmark fluctuates upward, the company is expected to outperform it on average. However, if the benchmark returns are expected to be negative, Avon will likely underperform. Additionally Avon Products Inc has an alpha of 0.4246 implying that it can potentially generate 0.4246% excess return over S&P 500 after adjusting for the inherited market risk (beta).