Big Mac secret sauce McDonald in eBay for $ 17k

After years of imitation recipes and attempts to identify the ingredients McDonald's sells a bottle of their "Big Mac special sauce" for the first time - on eBay.

Only 200 of the 500 ml of limited production of bottles sold worldwide, and proceeds will go to charity.

Tuesday morning, "Bottle # 1" was the offer price in eBay of 23,100 Australian dollars ($ 17,702), with the auction for 8 days.

Some lucky fans will also be able to buy small bottles from 25ml konteynerche the sauce, 950 places in Australia for 50 cents.

For now the sauce is only available in Australia. McDonald could not be reached for comment on whether it will be rolled out across the world and when the next limited edition bottle will be marketed.

The eBay listing jokes that Big Mac sauce will make a "lasagna your friend" and "sprouts" with good taste.

McDonald struggles with falling sales, as in the fourth quarter of 2014 reported net income of $ 1.1 billion, down from $ 1.4 billion, a year earlier. CEO Don Thompson will retire on March 1, and Steve Easterbrook, senior vice president of restaurant chain, will take the top position of the company.

Proceeds from the auction in eBay, to a charity of the Ronald McDonald House, which helps seriously ill children and their families.

The newest marketing gimmick comes after McDonald's launched a campaign that allows some customers to pay for their favorite food - in the form of hugs and sending kisses.

Customers order food in the US McDonald's will be randomly selected and will be able to pay this way, just after they ordered, promotion is valid until 14 February.