In an analyst note published on Wednesday, Goldman Sachs predicted that the virtual reality (VR) market will outpace the TV market in annual revenue by 2025, making VR bigger than TV.
The banking firm writes that the VR market will generate $110 billion dollars compared to TVs $99 billion in 10 years.
This will happen if VR adoption follows their “Accelerated Uptake” projection, in which virtual reality becomes more commonplace through advances in battery and cellular technologies.
It’s important to note that the VR figure Goldman Sachs comes up with is based only on hardware sales, where it competes directly with TV. If you were to add Goldman Sachs' estimated VR software sales figure of $72 billion, VR would generate $182 billion, nearly twice as much money than the TV market.
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