Reid Hoffman, founder of LinkedIn

13.08.2015 / 19:22

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As far as angel investors go, Reid Hoffman ranks right up there with Ron Conway in terms of number of deals and successful exits. He is the CEO and founder of LinkedIn and has invested in Facebook, Zynga, Flickr and others. As well Hoffman created the (failed) dating site SocialNet, which some regard as the first online social network.

Hoffman is very interested in web 2.0 companies whose innovative ideas can reach millions of users and scale efficiently, and looks for three things when he is investing in a startup:

How will you reach a massive audience? He targets products and services that have the potential to reach millions of users and keep them engaged.

What is your unique value proposition? He doesn’t like to invest in companies that can’t distinguish themselves from their competition.

Will your business be capital efficient? Meaning, will your idea continue to get funding in later stages of growth?

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Reid Hoffman, founder of LinkedIn

London

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